What You’ll Learn
A fast‑track, practical introduction to Google Local SEO designed for beginners, freelancers, and small business owners. Learn how to optimise your Google Business Profile, improve rankings, and attract real local customers — even if you’re starting from zero.
How Google Local SEO works
How to optimise your Google Business Profile
How to rank higher in Maps and local search
How to generate more reviews (ethically)
How to use photos, posts, and updates to boost visibility
How to track rankings and measure performance
How to build trust signals that Google rewards
How to avoid the common mistakes that hurt rankings
A step‑by‑step learning journey designed to take you from beginner to confident practitioner.
Module 1: Introduction to Local SEO
Module 2: Understanding Google’s Local Ranking Factors
Module 3: Setting Up Your Google Business Profile
Module 4: Optimising Your Profile for Maximum Visibility
Module 5: Photos, Posts & Updates
Module 6: Review Generation Strategy
Module 7: Local Content That Google Rewards
Module 8: Tracking Rankings & Performance
Module 9: Avoiding Common Local SEO Mistakes
Module 10: Building Trust Signals
Module 11: Local SEO Tools & Resources
Module 12: Your Local SEO Action Plan
Course Modules
Why This Course Is Suitable for
Derby, Derbyshire
This online course is designed to be fully flexible and accessible, wherever you live. Because everything is delivered online, you can learn from home, study at your own pace, and fit your training around your schedule. There’s no need to travel, attend physical classes, or rely on local facilities — you get expert guidance, clear instruction, and step‑by‑step support entirely online. This makes the course ideal for anyone who wants a convenient, modern, and self‑paced way to build new skills.
What Students Can Expect
A clear, structured online learning experience designed to help you progress confidently at your own pace.
Clear, Step‑by‑Step Lessons
Every module is broken down into simple, easy‑to‑follow steps so you always know exactly what to do next.
Learn at Your Own Pace
Study whenever it suits you — mornings, evenings, weekends — with full access to all lessons from day one.
Practical, Real‑World Guidance
Each lesson focuses on real examples, actionable techniques, and practical skills you can apply immediately.
Clear, practical outcomes designed to help you build real skills you can use immediately.
What You’ll Achieve
Understand the Core Concepts
You’ll gain a solid understanding of the key principles, tools, and methods used throughout the course.
Apply What You Learn
You’ll be able to put the lessons into practice with real‑world examples and actionable steps.
Build Confidence
You’ll develop the confidence to make informed decisions and take practical action based on what you’ve learned.
Work at Your Own Pace
You’ll complete the course in a way that suits your schedule, with full access to all lessons from day one.
Gain a Repeatable Skillset
You’ll finish with a repeatable process you can use again and again, long after the course is complete.
Frequently Asked Questions
Answers to the most common questions about how the course works.
FAQ 1 — How long do I have access to the course?
You get full access from day one, and you can revisit the lessons anytime. There are no time limits or expiry dates.
FAQ 2 — Do I need any previous experience? You get full access from day one, and you can revisit the No. The course is designed for complete beginners, with step‑by‑step guidance throughout.
FAQ 3 — Is the course fully online?
Yes. Everything is delivered online, so there’s no need to travel or attend physical classes.
Try 3 Lessons for Free
As This is a Mini course there are no Free Lessons
You’re Fully Supported Every Step of the Way
When you enrol, you get clear guidance, structured lessons, and lifetime access — all designed to help you learn confidently at your own pace.
If you’re ready, you can enrol at any time using the button above.